L’ultima tappa del percorso del progetto SiPERL si è conclusa con la partecipazione delle cinque imprese italiane selezionate all’expo di Dubai. L’esperienza di Dubai è stata un’occasione preziosa per le imprese che hanno potuto assaporare un contesto internazionale fatto di multiculturalismo e innovazione a tutto raggio. Le nostre aziende hanno potuto presentare e far conoscere le proprie tecnologie, che hanno riscosso interesse e feedback positivi. Sono stati tanti i B2B realizzati e tante le occasioni per l’avvio di future collaborazioni commerciali con gli EAU.
Il percorso si è concluso positivamente con la finalizzazione di progetti commerciali spendibili sia sul mercato nazionale che internazionale.
Grazie a tutte le imprese partecipanti per questa magnifica avventura !!!
The Si-Perl project, was made in collaboration with the Lazio Region (local government) and a network of companies (Aten-is) as a project that wants to create an innovative process to internationalize Italian technological companies. The premise is that there are many Italian SMEs that sell intangible assets such as software for cybersecurity, innovative 4.0 farming, blockchain solutions and much more. This type of product are normally sold locally because it is difficult to internationalize. Hence the project which includes three different steps:
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Select the technologies through a contest that allows the evaluation of which are the best solutions of that sector in a specific Italian region
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Once the technologies have been selected, study them and carry out an activity to strengthen them through: resetting the corporate image, positioning on the web, building an integrated internationalization plan, internal company training on the methods of action for export .
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At this point the technologies are brought to a series of international fairs for a test operation: they are proposed to sector operators, attempted sales are made, an attempt is made to understand if the technologies are really valid, if in the country of destination there are competitors, in which case they compare the same with the technology in their possession and try to build a collaboration and so on.
Dubai, 9-12 December 2021
The last step is the presentation of this innovative sales process at the Dubai expo. The expo must be used as a showcase for promotion not so much of the product as of the sales process of these products, which is innovative. So at the expo we present the products at the same time but also how we did to promote the sale of these products, which is the process we used to bring these products internationally.
P&F technology therefore proposes (in addition to the products of the 4 companies) A SYSTEM OF INTERNATIONALIZATION OF TECHNOLOGICAL PRODUCTS. It sells an internationalization methodology that is made by software and a specific path. This methodology is called “Go-Export” and it is an innovative system that we are trying to patent and to enclose everything in a software.
